The community based non-profit organization, Los Angeles Arts and Athletics Alliance (LAAAA), announces the second year of Silver Lake Jubilee on May 21-22, 2011 located at Myra Avenue at Sunset Junction in the eclectic Silver Lake neighborhood.
Silver Lake Jubilee is LAAAA’s largest fundraiser showcasing the unique artistic character and culture of the Silver Lake community and surrounding neighborhoods. The event not only offers the best of local and regional music, but an interactive and educational experience to attendees of all ages. This year’s programming features 50 bands, comedy and theatrical performances, literary readings and book signings, Eco and Children’s Villages, film screenings, gourmet food trucks, beer gardens, street art, and a variety of craft vendors. Initial promotional partners include Brand X, Origami Vinyl, Buzz Bands LA, Spaceland Productions, INDIGENOUS, and Two Rabbits Studios.
LAAAA is a non-profit organization created by Festival Director, Jack Martinez, and Community Director, Charles Renn, promoting the importance of a life long engagement with arts and athletics. Apart from showing attendees a great time, LAAAA envisioned the event’s direct impact on the community and developed a commitment to local charities and the environment. They forged partnerships with local organizations and made charitable donations to 826LA, Hollywood Sunset Free Clinic, Kill Radio and Hollywood Arts Council. This year’s proceeds will benefit programs including lacrosse, graffiti art, music, writing and publishing, healthy living, and sustainability. “We’re excited to support these great causes,” says Martinez, “because that’s what Silver Lake is all about.”
Expanding upon the success of last year’s environmental initiatives, Silver Lake Jubilee will work with Sustain LA to build sustainability into every aspect of the festival including implementing a zero waste program, the use of alternative energy power sources, and banning Styrofoam, single‐use plastic bags, and plastic water bottles. In 2010, the event saved 30,000 single-use plastic bottles, contributing to an 80% landfill diversion rate.
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